As Deloitte points out in their 2018 Global Health Care Outlook report, health care stakeholders are pursuing new cost reduction measures, such as developing alternative staffing models, shifting patients to outpatient services, and reducing administrative and supply costs. What’s even more important from a combined technology and business perspective: They are also exploring new revenue sources, such as intellectual property (IP) capitalization, investing in JVs, commercializing foreign assets, and launching new companies and philanthropic organizations.
While IP is usually concerned with patents or copyrights that should be safeguarded and eventually even monetized, IP in fact covers a much broader spectrum and ranges from the software and firmware that the complex and modern today’s medical equipment run on to the secret formulas of drugs and the sensitive health records of patients, including the analytical data monitored throughout their lifetime. You can join Dola Zhou, COO and Sales Director of WIBU-SYSTEMS (Shanghai), on Sept. 28th, 10.30-11.00 am, for a deep dive into this topic with her lecture Challenges Ahead: How to master data security, data ownership, IP protection and new business models for medical equipment.
With technology being the main resource to optimize services and costs, strengthening the security of product data and people’s data is therefore of paramount importance. Wibu-Systems has already served numerous healthcare businesses, bridging the data security gap, protecting the intellectual property of device manufacturers by promoting security by default with hardware secure elements embedded directly into medical devices, and fostering forward-looking business licensing models. The cutting-edge cryptographic methods included in CodeMeter protect, for instance, the intellectual property of Agfa HealthCare’s Easy Payment Scheme for Computed Radiography. By implementing the CodeMeter licensing system, Fritz Stephan, one of the world leaders in the development of specialized technical solutions for ventilation, anesthesiology, and oxygen supply, is able to easily upsell new licenses over the Internet to its global customer base and conveniently modify the set of features of its devices. Let’s meet in Shanghai and collaborate on creating secure smart healthcare devices that you and patients everywhere can benefit from.